Kyle Shumate
Chief Marketing Officer, Cincinnati
Professional Summary
As Clark Schaefer Hackett’s CMO, Kyle is responsible for overseeing the overall marketing strategy of CSH with an emphasis on lead generation and strategic marketing services while leading a talented team of 10+ marketing professionals. Roughly 15 of his nearly 20 years of marketing experience have been dedicated to B2B marketing in the professional services industry. He also has a background of communications expertise including internal and external communications, PR/media relations, and ghostwriting content.
Kyle has experience in helping firms implement digital marketing plans, including multiple website redesigns, CRM implementation, content marketing campaigns, social media strategy, and video strategy. Being in a relationship business, he focuses on placing an emphasis on partnership marketing and constantly collaborating with referrals and peers, media outlets, sports entities, and professional/trade associations to find ways to collaborate pertaining to events, sponsorships, and more.
Kyle rejoined CSH as the CMO in November 2022. Prior to rejoining, he was the Marketing Director at VonLehman CPA & Advisory Firm, Industry Marketing Manager at CSH, and Marketing Manager at Dinsmore.
Education:
BS, Marketing, Northern Kentucky University
Professional Affiliations:
American Marketing Association, Member (Cincinnati Chapter)
Association for Accounting Marketing, Member
Cincinnati Chamber of Commerce, CMO Roundtable
Community Activities:
Big Brothers Big Sisters of America, Big Brother
NKY Chamber of Commerce, Business Impact Awards Committee Chair
